Style guide
Style Tips for Him
Tops & Bottoms
The same way that a dress is the most flattering silhouette for the female body, a blazer, sport coat or jacket has the same flattering effect for men. You can’t go wrong with a dress shirt, slacks and a blazer. Long sleeves are more flattering than short sleeves on men, so I’d recommend steering clear of t-shirts or polos, and instead opting for a long-sleeve button-down. The other benefit to long sleeves is we can roll the sleeves up for a slightly more casual look, which gives you two looks with one shirt.
For colors, I recommend neutrals and soft. When selecting your pieces, I recommend choosing a different “weight” for the pants and coat. So for example, navy pants (darker) and a heather gray blazer (lighter). Or gray pants (darker) with a soft powder blue shirt (lighter).
When selecting an outfit for photos, the most important part isn’t the price. It’s the fit. For men, it’s important to have a jacket that fits snugly (but not too tight), and pants that are the correct length and don’t have too many breaks. Just like high heels make women look taller than they are, bunched up fabric stacked on top of a man’s shoes makes him look physically shorter than he really is.
Solid colors will help keep the attention where it belongs, whereas pinstripes or plaid patterns tend to distract the eye, so stay away from too strong of prints, avoid logos and opt for solids instead.
Layered Looks
The next time you walk by a store like J. Crew or Express, you’ll notice the male mannequins and models are always wearing several layers at once. Layers on men look great on camera, so even when it’s hot outside, it’s worth an hour or two of discomfort for photos that will last you a lifetime. Adding extra layers will bring additional dimension and visual interest to your photos. If the temperature permits, you could even consider adding a v-neck sweater with a pop of color from a long-sleeved collared shirt and tie underneath, or bringing a leather or denim jacket with you. Don’t be afraid to get a little creative with layers!
It’s All in the Details
Long pants with closed-toed shoes is the most sophisticated and masculine look for a man. They draw attention away from your legs and feet, and place it where you want it: on your face! So, for your session, it’s best to leave the shorts and sandals at home. Dress pants, colored pants or nice dark-washed jeans work best. Brown leather dress shoes complement almost every look, whether you’re wearing slacks, colored pants or dark-washed jeans. As opposed to athletic shoes, dress shoes, help elevate your photos and will give them a more editorial look.
Choosing Colors
When choosing colors for your outfits, I recommend selecting lighter, neutral tones and more muted shades. Bright, bold or neon colors are distracting and take the focus away from where it should be: YOU! And how much you love each other. :) You can never go wrong with light neutral colors like cream, taupe, camel or light gray. The camera loves shades of soft pinks and muted blues, mixed with sophisticated light-colored neutrals. That softer, more pastel-leaning color palette fits beautifully into almost all natural outdoor environments.
How to Mix All the Colors
The goal for coordinating a family’s outfits is to visually break up the colors and shades so that you’re not all wearing the same color on top and bottom (like everyone in blue jeans with white shirts). The more you can mix it up, the better! I encourage you to think about planning each outfit with “dominant colors” and “accent colors” in mind. A dominant color is the color that you see the most in an outfit, while an accent has a smaller piece of visual real estate. When you’re planning each family member’s outfit, if you can aim for each person to have a different dominant color, and then tie in and vary the accent colors, it’ll look great all together.
For example, if you’re wearing a navy coat with a white button-down and gray pants, paired with brown leather shoes and maybe even a blush pocket square (making navy your dominant color) then your spouse could wear a blush dress, soft blue earrings and nude heels (blush being her dominant color). Your daughter could wear a soft blue top with a white tulle skirt (making a soft blue her dominant color) while your son could wear light beige pants with navy suspenders and a white button down (making white his dominant color). Now each person has their own dominant color while still incorporating a few touches of the other colors that will pull all the looks together. This will visually break up all the colors and highlight each person and their individual personality.
Coordinating the Looks
As you’re coordinating your outfit with your family/partner, keep in mind that your outfits will look the most cohesive on camera when the color palette and wardrobe pieces coordinate, but don’t actually “match.” In fact, I recommend you avoid thinking about “matching,” and instead think about what “fits” together. This will create more visual interest, and allow each personality to shine through.
Mixing Up the Pieces
If you have multiple children, don’t feel like you need to put them all in the same type of outfit. For example, if one of your daughters wears a dress and flats, the other can wear a skirt and boots, if that’s more of her style. If one of your sons wears a bowtie, the other can wear suspenders. Mixing up the wardrobe pieces will bring even more visual interest to the photos.
Fall & Winter Sessions
When seasons change and temperatures drop, sometimes it’s just too cold for a dress and heels by themselves (no matter how warm your coverup overcoat is). So I have some suggestions for late fall and winter that will still help you be fashion-forward and keep your color tones camera friendly.
First, let’s talk about color palettes. Just like in warmer weather, I recommend muted hues over bold, primary colors. During fall, warm neutrals like camel, taupe, cream, champagne, and gray are still going to look great. If you’d like to incorporate color, choose sophisticated jewel-toned versions of bright primary colors. Here are some examples: mustard over yellow, crimson or burgundy over red, camel over orange, sage or emerald over green, and powder blue or navy over blue. These jewel tones will photograph beautifully in any season.
Cold Weather Tips:
Add a peacoat, tights, scarves and heeled booties to a form-fitting cocktail dress.
Snow Session:
Statement coat with a beanie, scarf and gloves or a warm, oversized, snuggly sweater with tall boots and a hat. The great thing about snow is it creates a beautiful white backdrop, so even though it might seem counterintuitive, soft pastel, muted colors like soft pinks and powder blues still look great! And, remember, regardless of the setting, you can never go wrong with neutrals!